Portfolio
Concept case study: analysing a GP clinic's phone-only booking process, pinpointing where time and patients are lost, and specifying a self-service booking flow — from As-Is / To-Be process models to user stories, acceptance criteria and wireframes.
Concept case study: turning a tour operator's spreadsheet-based reporting into a clear dashboard specification — KPI definitions, a conceptual data model, and a wireframe that answers the questions the owner actually asks every Monday.
Concept case study: scoping a portal that triages student enquiries to the right team — stakeholder analysis, use cases, and the business rules that decide where each enquiry goes.

Short-form cinematic boxing video with speed ramps, whip pan transitions, beat-locked editing, and teal-orange color grade. Shot on Sony FX30, edited in DaVinci Resolve.
Full wedding photography with cinematic tone mapping, skin tone enhancement, split-toning, and editorial post-production. Delivered as a magazine-style photo story.
End-to-end digital strategy for a family guesthouse in Munduk, Bali — OTA listing audit, photography, and AI-assisted content writing for Booking.com and Google.
AI-powered tool that generates cinematic video scripts, shot lists, opening hooks, and mood briefs in 30 seconds. Built with Claude API for Indonesian content creators.